<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:media="http://search.yahoo.com/mrss/"
	
	>

<channel>
	<title>Valentina Vergara</title>
	<link>https://valentina-vergara.com</link>
	<description>Valentina Vergara</description>
	<pubDate>Fri, 11 Jul 2025 03:18:53 +0000</pubDate>
	<generator>https://valentina-vergara.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Nav</title>
				
		<link>https://valentina-vergara.com/Nav</link>

		<pubDate>Thu, 20 Jan 2022 20:50:20 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/Nav</guid>

		<description>✺eBay StoriesACD&#60;img width="800" height="600" width_o="800" height_o="600" data-src="https://freight.cargo.site/t/original/i/19fe8375801b40526d4a995c655776a5eaeda426de9bd1ce9830e3cd5a99ad9d/short-ezgif.com-video-to-gif-converter.gif" data-mid="241696883" border="0"  src="https://freight.cargo.site/w/800/i/19fe8375801b40526d4a995c655776a5eaeda426de9bd1ce9830e3cd5a99ad9d/short-ezgif.com-video-to-gif-converter.gif" /&#62;

✺Line Em’ UpACD&#60;img width="480" height="266" width_o="480" height_o="266" data-src="https://freight.cargo.site/t/original/i/8ff28704ccac199f9a95492b8511609c48e134b9636636a47c93e38152dba4f6/Jul-12-2025-15-39-20.gif" data-mid="235780972" border="0"  src="https://freight.cargo.site/w/480/i/8ff28704ccac199f9a95492b8511609c48e134b9636636a47c93e38152dba4f6/Jul-12-2025-15-39-20.gif" /&#62;
✺eBay FashionACD&#60;img width="4128" height="2752" width_o="4128" height_o="2752" data-src="https://freight.cargo.site/t/original/i/94edfe731b9792968935f62f806944730666e88464fe81caff5f5a575e9ef4e7/051624_EBAY_C2405_07_LivingRoom3_000432-RM.jpg" data-mid="230370445" border="0"  src="https://freight.cargo.site/w/1000/i/94edfe731b9792968935f62f806944730666e88464fe81caff5f5a575e9ef4e7/051624_EBAY_C2405_07_LivingRoom3_000432-RM.jpg" /&#62;

✺Passion ListingsACD&#60;img width="1050" height="590" width_o="1050" height_o="590" data-src="https://freight.cargo.site/t/original/i/52729390077d237ebdb64a98887c6d3b4626b97ac60905eca4a3535b8b85b6a0/collectibls.gif" data-mid="221425343" border="0"  src="https://freight.cargo.site/w/1000/i/52729390077d237ebdb64a98887c6d3b4626b97ac60905eca4a3535b8b85b6a0/collectibls.gif" /&#62;

✺Berry RougeACD&#60;img width="2160" height="2160" width_o="2160" height_o="2160" data-src="https://freight.cargo.site/t/original/i/c150bc1cc1a947bad3c25d831f127c4a72663c64ab779d3135a4ffa73251a0c3/Berry-Rouge_2.png" data-mid="250545930" border="0"  src="https://freight.cargo.site/w/1000/i/c150bc1cc1a947bad3c25d831f127c4a72663c64ab779d3135a4ffa73251a0c3/Berry-Rouge_2.png" /&#62;

✺ebay&#38;nbsp;Cross CatergoryACD&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/75922c4f648cd9035105f845f2668543d15cea7f1433e701644dd3d15cfc86fc/cover.png" data-mid="221450660" border="0"  src="https://freight.cargo.site/w/1000/i/75922c4f648cd9035105f845f2668543d15cea7f1433e701644dd3d15cfc86fc/cover.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1d9e422e531cc65fa85e5650edff4309d4cf6ad551993d85e929c1ba102a5de0/stickers.png" data-mid="193174235" border="0"  src="https://freight.cargo.site/w/1000/i/1d9e422e531cc65fa85e5650edff4309d4cf6ad551993d85e929c1ba102a5de0/stickers.png" /&#62;

✺Life is Not a Spectator SportAD&#60;img width="1920" height="2463" width_o="1920" height_o="2463" data-src="https://freight.cargo.site/t/original/i/3d296fa3a427f2567566ba1d295eb7465dad73165204f534011906c65b7bd54a/1.jpg" data-mid="130900174" border="0"  src="https://freight.cargo.site/w/1000/i/3d296fa3a427f2567566ba1d295eb7465dad73165204f534011906c65b7bd54a/1.jpg" /&#62;

✺Wild DreamsAD &#60;img width="1491" height="839" width_o="1491" height_o="839" data-src="https://freight.cargo.site/t/original/i/07d7652e04179d4efb5567a1be25e3edb97d15dd059227c8c6509b194e61603d/ezgif.com-optimize-6.gif" data-mid="176194823" border="0"  src="https://freight.cargo.site/w/1000/i/07d7652e04179d4efb5567a1be25e3edb97d15dd059227c8c6509b194e61603d/ezgif.com-optimize-6.gif" /&#62;

✺Club C Double GeoAD&#60;img width="1920" height="2560" width_o="1920" height_o="2560" data-src="https://freight.cargo.site/t/original/i/78d045eb3db22aafe47ed4911afac1812380d3d060fdfe86028837e4e4bfd695/3.jpg" data-mid="130900176" border="0"  src="https://freight.cargo.site/w/1000/i/78d045eb3db22aafe47ed4911afac1812380d3d060fdfe86028837e4e4bfd695/3.jpg" /&#62; 

✺MegaAD&#60;img width="1200" height="675" width_o="1200" height_o="675" data-src="https://freight.cargo.site/t/original/i/526d2adf97c30d0a4d25709515ff6221562612ce5fc50b4d5a84275bc33840c0/mega-3.gif" data-mid="174884516" border="0"  src="https://freight.cargo.site/w/1000/i/526d2adf97c30d0a4d25709515ff6221562612ce5fc50b4d5a84275bc33840c0/mega-3.gif" /&#62;


✺Classic LeatherAD&#60;img width="595" height="893" width_o="595" height_o="893" data-src="https://freight.cargo.site/t/original/i/5b005c2808bc472264d256dcde9b06c551a3c3c36da695ebe1b2b4166c7f8d4d/CL-KV6.jpg" data-mid="151299627" border="0"  src="https://freight.cargo.site/w/595/i/5b005c2808bc472264d256dcde9b06c551a3c3c36da695ebe1b2b4166c7f8d4d/CL-KV6.jpg" /&#62; 

✺Club C CleanAD
&#60;img width="1600" height="1203" width_o="1600" height_o="1203" data-src="https://freight.cargo.site/t/original/i/36d3d4e7bce943905e7e9a191ffd90704ecf4d042ed11e5f1c38c588898153ad/4.jpg" data-mid="130901790" border="0"  src="https://freight.cargo.site/w/1000/i/36d3d4e7bce943905e7e9a191ffd90704ecf4d042ed11e5f1c38c588898153ad/4.jpg" /&#62;

✺RadicalmAD&#60;img width="1000" height="1333" width_o="1000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/6b91e0c79d47c56486bcde7babe9d04b0cf660a3828307fc4c1c41c8bde795d0/5.jpg" data-mid="130901791" border="0"  src="https://freight.cargo.site/w/1000/i/6b91e0c79d47c56486bcde7babe9d04b0cf660a3828307fc4c1c41c8bde795d0/5.jpg" /&#62;

✺Burke PrizeGD&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c37a83cf2667ba19def9cfeb6e05e4d7a1ee7b4fbe92730903066526a3d322b6/Burke.png" data-mid="135059569" border="0"  src="https://freight.cargo.site/w/1000/i/c37a83cf2667ba19def9cfeb6e05e4d7a1ee7b4fbe92730903066526a3d322b6/Burke.png" /&#62;

&#60;img width="2448" height="3264" width_o="2448" height_o="3264" data-src="https://freight.cargo.site/t/original/i/f3d7d0da9d10eb856d60e0262312bef780b363ace00f0dc86f08e0650d2cda68/IMG-8170.JPG" data-mid="135058834" border="0"  src="https://freight.cargo.site/w/1000/i/f3d7d0da9d10eb856d60e0262312bef780b363ace00f0dc86f08e0650d2cda68/IMG-8170.JPG" /&#62;

✺The World of Anna Sui GD&#60;img width="750" height="750" width_o="750" height_o="750" data-src="https://freight.cargo.site/t/original/i/30aa30f3c63584d345663e40d52688cc2af50d52b489d0defeab7bd484f7097c/8.gif" data-mid="134561824" border="0"  src="https://freight.cargo.site/w/750/i/30aa30f3c63584d345663e40d52688cc2af50d52b489d0defeab7bd484f7097c/8.gif" /&#62;

✺ZigAD&#60;img width="1400" height="933" width_o="1400" height_o="933" data-src="https://freight.cargo.site/t/original/i/ac1d3e670e7d5f5307cffb9ec81db5dfb607acb0004eaa3c942337e4f4ee4198/SS22_Zig-Kinetica_MIY_GX0504_MALE_SHOT-02_00429_3168SG_C_ADOBERGB.jpg" data-mid="136695681" border="0"  src="https://freight.cargo.site/w/1000/i/ac1d3e670e7d5f5307cffb9ec81db5dfb607acb0004eaa3c942337e4f4ee4198/SS22_Zig-Kinetica_MIY_GX0504_MALE_SHOT-02_00429_3168SG_C_ADOBERGB.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>eBay Stories</title>
				
		<link>https://valentina-vergara.com/eBay-Stories</link>

		<pubDate>Fri, 08 Nov 2024 21:03:21 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/eBay-Stories</guid>

		<description>
	EBAY STORIES
	Creative Direction
	2025


	Creative Team: Kelsey Farman, Valentina Vergara, Michael Gusman, Giselle Lucero, Amanda Younger&#38;nbsp;
Producers: Jay Jenkins, Jordin Rocchi
Directed by rubberband.Styled by Stella GreenspanProduction co: smugglerMusic: BalladMix: Sonic UnionEdit: Armen Harootun&#38;nbsp;&#38;nbsp;
	When someone is wearing something they found on eBay, they’ll let you know. It’s the only place where a grandmother in a Paris suburb can sell her Fall/Winter 1987 Dior jacket directly to a kid in Brooklyn who has been searching for it for three years. This campaign celebrates that IYKYK camaraderie within the eBay fashion community
 
	


	
    
    





</description>
		
	</item>
		
		
	<item>
		<title>WNBA- Line Em'</title>
				
		<link>https://valentina-vergara.com/WNBA-Line-Em</link>

		<pubDate>Fri, 11 Jul 2025 03:18:53 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/WNBA-Line-Em</guid>

		<description>
	LINE EM’ UP
	Creative Direction, Art Direction
	2025

	CLIENT: WNBATEAM:Tom Francesconi,&#38;nbsp;Valentina Vergara,&#38;nbsp;Kelsey Farman,&#38;nbsp;Peter Dommmermuth,&#38;nbsp;Anjela Freya,&#38;nbsp;Kash Blagrove, Fran Goring, Michael Greaves, Laura Ferguson, Mohamed Diaa
	Park basketball has long lacked female representation. So, for the WNBA, we launched a nationwide movement to add the iconic orange WNBA 3-point line to courts across the country, ushering in a new era of park basketball designed to celebrate and support women’s hoops. This project featured a short film, a microsite, a launch event alongside social teaser posts.



	

	

&#60;img width="4800" height="2700" width_o="4800" height_o="2700" data-src="https://freight.cargo.site/t/original/i/3716bc58b546a93dcfb2be1b395d90b261515be5f033f413dbbb0eaea2fb7dce/LineEmUp_Thumbnail.jpg" data-mid="235646684" border="0"  src="https://freight.cargo.site/w/1000/i/3716bc58b546a93dcfb2be1b395d90b261515be5f033f413dbbb0eaea2fb7dce/LineEmUp_Thumbnail.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4c063cd223cc9eb2e57ff3fcb2efad4921290d14ae37654c62e12a8f7da61871/puttingdownoflinebig.gif" data-mid="235730510" border="0"  src="https://freight.cargo.site/w/1000/i/4c063cd223cc9eb2e57ff3fcb2efad4921290d14ae37654c62e12a8f7da61871/puttingdownoflinebig.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a902a3887269c8a1754119436dc3fff36cd90e43a620372a48b8e8e4db22d363/Artboard-5.jpg" data-mid="235730740" border="0"  src="https://freight.cargo.site/w/1000/i/a902a3887269c8a1754119436dc3fff36cd90e43a620372a48b8e8e4db22d363/Artboard-5.jpg" /&#62;

→&#38;nbsp;LINE 'EM UP IS AN INITIATIVE TO PAINT THE WNBA 3-POINT LINE ON PARK COURTS ACROSS AMERICA.




	

	

SHORT FILM
To introduce our movement to the world we made a short film featuring WNBA legends past and present, alongside icons of NYC's park basketball scene. The film explores the significance of the Fire Orange WNBA 3-point line being painted on park courts across the country.&#38;nbsp;



	



	

 Directed by Iris KimDP, Thomas Marchese
Editor, Red BarbazaAssistant Editor, Erick ValenticVFX/Color, Studio FeatherMusic Cult Nation
	
&#60;img width="7728" height="5152" width_o="7728" height_o="5152" data-src="https://freight.cargo.site/t/original/i/808e253d19a07a34076dd1e970b7cc83f7c19d5ac86a41755893310ddfa9abb8/DSCF9346-Edit.jpg" data-mid="235659456" border="0"  src="https://freight.cargo.site/w/1000/i/808e253d19a07a34076dd1e970b7cc83f7c19d5ac86a41755893310ddfa9abb8/DSCF9346-Edit.jpg" /&#62;
&#60;img width="1086" height="1578" width_o="1086" height_o="1578" data-src="https://freight.cargo.site/t/original/i/5726d0931d888419c74d05f8c4f80d42841780878b2275b5bab546aa0ef4eaa3/Screenshot-2025-07-11-at-12.55.11AM.png" data-mid="235659463" border="0"  src="https://freight.cargo.site/w/1000/i/5726d0931d888419c74d05f8c4f80d42841780878b2275b5bab546aa0ef4eaa3/Screenshot-2025-07-11-at-12.55.11AM.png" /&#62;
&#60;img width="7728" height="5152" width_o="7728" height_o="5152" data-src="https://freight.cargo.site/t/original/i/4e89357858a06eff05b014ee215c399bc16f27f62c54ee6af9a9aafc0f95f22c/DSCF9487-film.jpg" data-mid="235659457" border="0"  src="https://freight.cargo.site/w/1000/i/4e89357858a06eff05b014ee215c399bc16f27f62c54ee6af9a9aafc0f95f22c/DSCF9487-film.jpg" /&#62;
&#60;img width="2048" height="1365" width_o="2048" height_o="1365" data-src="https://freight.cargo.site/t/original/i/7c67ed1c0251c824eb320d112e1b7c5addcb1a6c0d202ba6c2a17d4938a0f57a/DSC01326.jpg" data-mid="235781038" border="0"  src="https://freight.cargo.site/w/1000/i/7c67ed1c0251c824eb320d112e1b7c5addcb1a6c0d202ba6c2a17d4938a0f57a/DSC01326.jpg" /&#62;



	Photography: Theo Gibson, Alexander Payson, Kat Huang


	

	SOCIAL TEASERSOur tease out to the world happened in a few phases. First we enlisted the help of players, media personalities and influencers to post cropped overhead photographs of park courts featuring our orange lines to get the world talking.&#38;nbsp;


	

	

	&#60;img width="826" height="1372" width_o="826" height_o="1372" data-src="https://freight.cargo.site/t/original/i/0847170a743d7d1d1f283f3cb3f66bf2e8dc98729d920e30ac0c943089b8f99a/Screenshot-2025-06-11-at-5.34.33-PM.png" data-mid="235654455" border="0"  src="https://freight.cargo.site/w/826/i/0847170a743d7d1d1f283f3cb3f66bf2e8dc98729d920e30ac0c943089b8f99a/Screenshot-2025-06-11-at-5.34.33-PM.png" /&#62;
	&#60;img width="824" height="1366" width_o="824" height_o="1366" data-src="https://freight.cargo.site/t/original/i/ec3999cbcc980aca80f6a45556e3cf1e20260e3befbc8fe7677943f90dd3f9e5/Screenshot-2025-06-11-at-5.36.19-PM.png" data-mid="235654453" border="0"  src="https://freight.cargo.site/w/824/i/ec3999cbcc980aca80f6a45556e3cf1e20260e3befbc8fe7677943f90dd3f9e5/Screenshot-2025-06-11-at-5.36.19-PM.png" /&#62;
	&#60;img width="826" height="1370" width_o="826" height_o="1370" data-src="https://freight.cargo.site/t/original/i/6d68ea10d183ab8d272fb094f45f8be97ad81aa253f02b885c2a2f0c18061d9e/Screenshot-2025-06-11-at-5.35.00-PM.png" data-mid="235654458" border="0"  src="https://freight.cargo.site/w/826/i/6d68ea10d183ab8d272fb094f45f8be97ad81aa253f02b885c2a2f0c18061d9e/Screenshot-2025-06-11-at-5.35.00-PM.png" /&#62;
	&#60;img width="826" height="1368" width_o="826" height_o="1368" data-src="https://freight.cargo.site/t/original/i/0bd796b52afd426f206100555293b7d4126ac13c2c9c2ae22cee9b1391501300/Screenshot-2025-06-11-at-5.35.14-PM.png" data-mid="235654459" border="0"  src="https://freight.cargo.site/w/826/i/0bd796b52afd426f206100555293b7d4126ac13c2c9c2ae22cee9b1391501300/Screenshot-2025-06-11-at-5.35.14-PM.png" /&#62;

	&#60;img width="822" height="1370" width_o="822" height_o="1370" data-src="https://freight.cargo.site/t/original/i/d3c571e7f30b51a074524edb2c82b9766800b483ae0eb77f5b89a5bd8c0df7f4/Screenshot-2025-06-11-at-5.35.49-PM.png" data-mid="235654460" border="0"  src="https://freight.cargo.site/w/822/i/d3c571e7f30b51a074524edb2c82b9766800b483ae0eb77f5b89a5bd8c0df7f4/Screenshot-2025-06-11-at-5.35.49-PM.png" /&#62;
	&#60;img width="824" height="1370" width_o="824" height_o="1370" data-src="https://freight.cargo.site/t/original/i/36b889a41863181cd8eefa278e936318a1a7662bcb5b7e9978166b4b3f1b25fa/Screenshot-2025-06-11-at-5.34.51-PM.png" data-mid="235654462" border="0"  src="https://freight.cargo.site/w/824/i/36b889a41863181cd8eefa278e936318a1a7662bcb5b7e9978166b4b3f1b25fa/Screenshot-2025-06-11-at-5.34.51-PM.png" /&#62;
	&#60;img width="826" height="1368" width_o="826" height_o="1368" data-src="https://freight.cargo.site/t/original/i/3f06880ed347da87c47a48ad2f78506e71c71838d9186bc97d08e63e59e72d04/Screenshot-2025-06-11-at-5.36.09-PM.png" data-mid="235654489" border="0"  src="https://freight.cargo.site/w/826/i/3f06880ed347da87c47a48ad2f78506e71c71838d9186bc97d08e63e59e72d04/Screenshot-2025-06-11-at-5.36.09-PM.png" /&#62;
	&#60;img width="824" height="1372" width_o="824" height_o="1372" data-src="https://freight.cargo.site/t/original/i/0c6c49671be7efe6702efa6fc6f45d5d85e892cd8e89424243b3ffa4e41072e6/Screenshot-2025-06-11-at-5.35.21-PM.png" data-mid="235654491" border="0"  src="https://freight.cargo.site/w/824/i/0c6c49671be7efe6702efa6fc6f45d5d85e892cd8e89424243b3ffa4e41072e6/Screenshot-2025-06-11-at-5.35.21-PM.png" /&#62;

	



	Finally we dropped a final teaser video before going live with our short film the site.
 


	

	

MICROSITEWe designed a microsite that gave fans more background on the power and significance of the movement as well as a functional park locator so that they could find a court near them that's laid down the line. 

	

	→ LineEmUp.WNBA.COMDesign by Peter Dommermuth, Anjela Freyja
	&#60;img width="1140" height="737" width_o="1140" height_o="737" data-src="https://freight.cargo.site/t/original/i/169c6339d28cf0ff00cabdbbff2e7b35f34c75ea784c4078beba644790553a15/website.gif" data-mid="235652210" border="0"  src="https://freight.cargo.site/w/1000/i/169c6339d28cf0ff00cabdbbff2e7b35f34c75ea784c4078beba644790553a15/website.gif" /&#62;




	LAUNCH EVENTTo kick off the initiative, we hosted a launch event at Brooklyn Bridge Park on June 12, 2025, centered on celebrating and empowering young female athletes. The day included an official unveiling of the new court lines, with remarks from the WNBA, and a 3-point knockout competition hosted by the NY Liberty. The highlight was a scrimmage between NY Grit and Castle, with Mic Larry and Ashanti Plummer emceeing the event.


	

	
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c3431cfaeeedd0752131185cd2969c480c0a747ed4a0b99296f6f4008c8ad974/Artboard-1.jpg" data-mid="235730210" border="0"  src="https://freight.cargo.site/w/1000/i/c3431cfaeeedd0752131185cd2969c480c0a747ed4a0b99296f6f4008c8ad974/Artboard-1.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e3449970c09b2399f4f0f2f68af840927f1d25de552cbefd52b3b9ba970db31f/Artboard-2.jpg" data-mid="235730211" border="0"  src="https://freight.cargo.site/w/1000/i/e3449970c09b2399f4f0f2f68af840927f1d25de552cbefd52b3b9ba970db31f/Artboard-2.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1c581f05f8c2ce66c6d671f98938d2780c120215d37a2fea22c5908618797e5c/Artboard-3.jpg" data-mid="235730212" border="0"  src="https://freight.cargo.site/w/1000/i/1c581f05f8c2ce66c6d671f98938d2780c120215d37a2fea22c5908618797e5c/Artboard-3.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/90aefd355a5d4c0cc1e880f457cbe11de0f1498d53282c7968f2f7926f1beb6a/Artboard-4.jpg" data-mid="235730213" border="0"  src="https://freight.cargo.site/w/1000/i/90aefd355a5d4c0cc1e880f457cbe11de0f1498d53282c7968f2f7926f1beb6a/Artboard-4.jpg" /&#62;


	Photography: Alexander Payson, Theo Gibson
	
</description>
		
	</item>
		
		
	<item>
		<title>eBay Fashion </title>
				
		<link>https://valentina-vergara.com/eBay-Fashion</link>

		<pubDate>Thu, 17 Apr 2025 01:17:31 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/eBay-Fashion</guid>

		<description>
	FASHION CAMPAIGN
	Creative Direction
	2024

	Creative Team: Trent Spear, Michael Gusman, Shirley Wang, Giselle Lucero, Benny Brickner, Valentina VergaraDirected by Aidan ZamiriPhotographed by Rosie MarksStyled by Haley WollensProduction: ObjectAnimalMusic: ConsortiumMix: Sonic UnionEdit: Cabin  




	On eBay, it’s all about the find. Not just what you're looking for, but the surprises you discover along the way.

We shaped a campaign that celebrated that journey of discovery. We focused on the emotional thrill of the unexpected, telling real stories from both buyers and sellers—those passionate about what they collect, and those who make it all possible.
    
	

	


 
    OOHS in the Wild







&#60;img width="2051" height="1000" width_o="2051" height_o="1000" data-src="https://freight.cargo.site/t/original/i/d3966349b5bddb83122ed302b1467db81b597183eeac31c60d6dc633859391d4/MTA.jpg" data-mid="229902946" border="0"  src="https://freight.cargo.site/w/1000/i/d3966349b5bddb83122ed302b1467db81b597183eeac31c60d6dc633859391d4/MTA.jpg" /&#62;
&#60;img width="2083" height="1500" width_o="2083" height_o="1500" data-src="https://freight.cargo.site/t/original/i/4d770d67ae026aa5df3e50a0ce43606d987c67308e0a96c0a5cbb465cf58e98e/BryantPark.jpg" data-mid="229902959" border="0"  src="https://freight.cargo.site/w/1000/i/4d770d67ae026aa5df3e50a0ce43606d987c67308e0a96c0a5cbb465cf58e98e/BryantPark.jpg" /&#62;
&#60;img width="1290" height="1500" width_o="1290" height_o="1500" data-src="https://freight.cargo.site/t/original/i/bed62ab045ea120ecb5207d331a4dcbcc0f0d5b9bb76972f869bafd9da0935da/PennStation-Alt.jpg" data-mid="229903011" border="0"  src="https://freight.cargo.site/w/1000/i/bed62ab045ea120ecb5207d331a4dcbcc0f0d5b9bb76972f869bafd9da0935da/PennStation-Alt.jpg" /&#62;
Stills

&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/cbcc65560d5a0a5633277be74c59b068f656d79faffb8aa0b61616d25136a0f9/051724_EBAY_C2405_11_Roof_000370-RM_v5-RGB-2.jpg" data-mid="230369210" border="0"  src="https://freight.cargo.site/w/1000/i/cbcc65560d5a0a5633277be74c59b068f656d79faffb8aa0b61616d25136a0f9/051724_EBAY_C2405_11_Roof_000370-RM_v5-RGB-2.jpg" /&#62;
&#60;img width="4128" height="2752" width_o="4128" height_o="2752" data-src="https://freight.cargo.site/t/original/i/32b62e29aa3b166c15f936a243b83a3ca745cfcc184f43e799f59b42d2140fe9/051624_EBAY_C2405_07_LivingRoom3_000432-RM.jpg" data-mid="230369205" border="0"  src="https://freight.cargo.site/w/1000/i/32b62e29aa3b166c15f936a243b83a3ca745cfcc184f43e799f59b42d2140fe9/051624_EBAY_C2405_07_LivingRoom3_000432-RM.jpg" /&#62;
&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/3430cdaf435862cf93181070c1359e3ace075af2c50e537af8eea911e78235cc/051424_EBAY_C2405_02_Room_001520-RM_v4-RGB.jpg" data-mid="230369215" border="0"  src="https://freight.cargo.site/w/1000/i/3430cdaf435862cf93181070c1359e3ace075af2c50e537af8eea911e78235cc/051424_EBAY_C2405_02_Room_001520-RM_v4-RGB.jpg" /&#62;
&#60;img width="2724" height="1816" width_o="2724" height_o="1816" data-src="https://freight.cargo.site/t/original/i/8c3182e1022a08497707becb2f4398b173cfbd3075ffd22cdecd47cc04bd9a2e/051524_EBAY_C2405_06_LivingRoom2_002643-RM1.jpg" data-mid="230369203" border="0"  src="https://freight.cargo.site/w/1000/i/8c3182e1022a08497707becb2f4398b173cfbd3075ffd22cdecd47cc04bd9a2e/051524_EBAY_C2405_06_LivingRoom2_002643-RM1.jpg" /&#62;
&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/98a09f4c3a4b149f4d25afecabd020d7392c30f509434ab589c48197e053ce8e/051624_EBAY_C2405_09_Couch_002644-RM_v4-RGB.jpg" data-mid="230369206" border="0"  src="https://freight.cargo.site/w/1000/i/98a09f4c3a4b149f4d25afecabd020d7392c30f509434ab589c48197e053ce8e/051624_EBAY_C2405_09_Couch_002644-RM_v4-RGB.jpg" /&#62;
&#60;img width="2658" height="1772" width_o="2658" height_o="1772" data-src="https://freight.cargo.site/t/original/i/f6c3eb7a2b45cdede5eb9d5c1a199161e1cb5cc286d74a45ebb754028ae83053/051624_EBAY_C2405_07_LivingRoom3_000263-RM_v2-sRGB.jpg" data-mid="230369204" border="0"  src="https://freight.cargo.site/w/1000/i/f6c3eb7a2b45cdede5eb9d5c1a199161e1cb5cc286d74a45ebb754028ae83053/051624_EBAY_C2405_07_LivingRoom3_000263-RM_v2-sRGB.jpg" /&#62;
&#60;img width="4128" height="2752" width_o="4128" height_o="2752" data-src="https://freight.cargo.site/t/original/i/296da8c31d5ddc235b4d2af73ce58e857b1cd9f9e83a1337f7042eedad7351ec/051624_EBAY_C2405_08_Office_001127-RM.jpg" data-mid="230369211" border="0"  src="https://freight.cargo.site/w/1000/i/296da8c31d5ddc235b4d2af73ce58e857b1cd9f9e83a1337f7042eedad7351ec/051624_EBAY_C2405_08_Office_001127-RM.jpg" /&#62;

Social



	&#60;img width="640" height="1138" width_o="640" height_o="1138" data-src="https://freight.cargo.site/t/original/i/3a2b8f4d22e9db0e804827e5c46187bc312107bbd49d40b5be69b20a3be3c0e7/HB-BP-SmallDesignerBag-9x16-NoLogo.gif" data-mid="230369720" border="0"  src="https://freight.cargo.site/w/640/i/3a2b8f4d22e9db0e804827e5c46187bc312107bbd49d40b5be69b20a3be3c0e7/HB-BP-SmallDesignerBag-9x16-NoLogo.gif" /&#62;&#60;img width="800" height="1422" width_o="800" height_o="1422" data-src="https://freight.cargo.site/t/original/i/f1550d23777da8f0dff5fbf3a0dc8fba30be57781793bb949c3d106a36a080c7/STW-BP-GorpCore-9x16-NoLogo.gif" data-mid="230369733" border="0"  src="https://freight.cargo.site/w/800/i/f1550d23777da8f0dff5fbf3a0dc8fba30be57781793bb949c3d106a36a080c7/STW-BP-GorpCore-9x16-NoLogo.gif" /&#62;
	&#60;img width="800" height="1422" width_o="800" height_o="1422" data-src="https://freight.cargo.site/t/original/i/023970db93d22ac3b6b4d759929ae70c18f2e8d9ad8929adf46d2630bba51872/WTCH-BP-RoyalFamily-9x16-NoLogo.gif" data-mid="230369734" border="0"  src="https://freight.cargo.site/w/800/i/023970db93d22ac3b6b4d759929ae70c18f2e8d9ad8929adf46d2630bba51872/WTCH-BP-RoyalFamily-9x16-NoLogo.gif" /&#62;&#60;img width="800" height="1422" width_o="800" height_o="1422" data-src="https://freight.cargo.site/t/original/i/79354fc59dd8a40db46bb5904eb5f71fe0e5fcd5a8019f7554b0b47139d5ebef/JWLRY-BP-SolitairePrincess-9x16-NoLogo.gif" data-mid="230369730" border="0"  src="https://freight.cargo.site/w/800/i/79354fc59dd8a40db46bb5904eb5f71fe0e5fcd5a8019f7554b0b47139d5ebef/JWLRY-BP-SolitairePrincess-9x16-NoLogo.gif" /&#62;
	&#60;img width="500" height="889" width_o="500" height_o="889" data-src="https://freight.cargo.site/t/original/i/39c2da1e4ae36e40a20b92833c88b61f221de02d2b3de60ef61164eb2ee38026/XCAT-BP-FullCowboy-9x16-NoLogo.gif" data-mid="230369735" border="0"  src="https://freight.cargo.site/w/500/i/39c2da1e4ae36e40a20b92833c88b61f221de02d2b3de60ef61164eb2ee38026/XCAT-BP-FullCowboy-9x16-NoLogo.gif" /&#62;&#60;img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/979a9ab2fe7d0ef9d73e448135f08f7badd74834cac83ebb2df124116e2b20ea/SNK-BP-LowKeyHaul-9x16-NoLogo.gif" data-mid="230369731" border="0"  src="https://freight.cargo.site/w/1000/i/979a9ab2fe7d0ef9d73e448135f08f7badd74834cac83ebb2df124116e2b20ea/SNK-BP-LowKeyHaul-9x16-NoLogo.gif" /&#62;




Films

 
	
	
</description>
		
	</item>
		
		
	<item>
		<title>Passion Listings</title>
				
		<link>https://valentina-vergara.com/Passion-Listings</link>

		<pubDate>Fri, 08 Nov 2024 17:39:53 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/Passion-Listings</guid>

		<description>
	PASSION LISTINGS
	Creative Direction, Motion Design
	2024

	Creative Team: Valentina Vergara, Trent Spear, Giselle Lucero, Shirley Wang
Directed by Rosie Marks 
DP, Alex Huggins 
Styled by Kat TypaldosProduction: JOAN StudiosMix: Sonic UnionEdit: Grace Wiehl 
Color: Cody Ranaldo @ Color Center NYC


	This social-first video series brings eBay’s most passionate reviews and item descriptions to life. We cast actors to reenact real eBay user listings, showcasing authentic, quirky, and occasionally awkward dialogue drawn directly from the site. The result is a series that feels raw and relatable, capturing the unfiltered enthusiasm and personal stories that eBay users pour into their listings. These videos tap into the unique humor and charm of real people’s experiences, offering viewers a window into the passion behind each item.


	

	Gaming






Motors




	

	

</description>
		
	</item>
		
		
	<item>
		<title>eBay Cross Category Campaign</title>
				
		<link>https://valentina-vergara.com/eBay-Cross-Category-Campaign</link>

		<pubDate>Fri, 08 Nov 2024 20:27:28 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/eBay-Cross-Category-Campaign</guid>

		<description>
	EBAY CROSS-CAT CAMPAIGN
	Art Direction
	2024


	Creative Team: Valentina Vergara, Trent Spear, Giselle Lucero, Casey Michael, Vika RandrupShot by Rosie MarksLighting: Sam KhouryStyled by Kat Typaldos

	As part of eBay’s global cross-category campaign, we captured the endless rabbit hole of passions on eBay. These images illustrate how one listing leads seamlessly to another, and then another—showcasing the thrill of discovery and the connections between unique items that eBay inspires.
 
	


	
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/1684c807378306255f8e49a848ff1d1d43f0996e3120f3a4204641653661fa70/092324_eBay_06_ArcadeRoom_001465-RM_V3-Final-sRGB.jpg" data-mid="221450369" border="0"  src="https://freight.cargo.site/w/1000/i/1684c807378306255f8e49a848ff1d1d43f0996e3120f3a4204641653661fa70/092324_eBay_06_ArcadeRoom_001465-RM_V3-Final-sRGB.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/c5323fc25112fcca557790475ee9907d288731db1e54cd97290af01f8bb7897e/092324_eBay_05_CardCollector_001135-RM_v3_Final-sRGB.jpg" data-mid="221450371" border="0"  src="https://freight.cargo.site/w/1000/i/c5323fc25112fcca557790475ee9907d288731db1e54cd97290af01f8bb7897e/092324_eBay_05_CardCollector_001135-RM_v3_Final-sRGB.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/3e0ab3bdcd926fe1d5d4ec8089a906686a2e8864b28295bc1bce2c89dffae1bc/092224_eBay_03_EmmasRoom_000170-RM_V2-sRGB.jpg" data-mid="221450373" border="0"  src="https://freight.cargo.site/w/1000/i/3e0ab3bdcd926fe1d5d4ec8089a906686a2e8864b28295bc1bce2c89dffae1bc/092224_eBay_03_EmmasRoom_000170-RM_V2-sRGB.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/160eb287b498804de297e27aa046cdd3f52a8c12aced3fcadeef8a6b27d0e260/092124_eBay_02_Motors_000548-RM_V3_Final-sRGB.jpg" data-mid="221450374" border="0"  src="https://freight.cargo.site/w/1000/i/160eb287b498804de297e27aa046cdd3f52a8c12aced3fcadeef8a6b27d0e260/092124_eBay_02_Motors_000548-RM_V3_Final-sRGB.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/18a457f4b2f6efc4938a0a1fda4c94c9481e64b8acf0db72396226b54d8eeb29/092024_eBay_01_HomeAndGarden_00698-RM_v3_Final-sRGB.jpg" data-mid="221450370" border="0"  src="https://freight.cargo.site/w/1000/i/18a457f4b2f6efc4938a0a1fda4c94c9481e64b8acf0db72396226b54d8eeb29/092024_eBay_01_HomeAndGarden_00698-RM_v3_Final-sRGB.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/a3d25fd38ea71b1016521b76bb079bcf5ffc3218c7ef22850da7eb3f0256ee27/092324_eBay_04_FlowerRoom_000300-RM_V3_Final-sRGB-1.jpg" data-mid="221450372" border="0"  src="https://freight.cargo.site/w/1000/i/a3d25fd38ea71b1016521b76bb079bcf5ffc3218c7ef22850da7eb3f0256ee27/092324_eBay_04_FlowerRoom_000300-RM_V3_Final-sRGB-1.jpg" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>Robot Rebrand</title>
				
		<link>https://valentina-vergara.com/Robot-Rebrand</link>

		<pubDate>Thu, 28 Sep 2023 17:20:22 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/Robot-Rebrand</guid>

		<description>
	ROBOT REBRAND
	Graphic Design
	2023

	Creative Team: Valentina Vergara, Michael Vo&#38;nbsp;
Logo Design: Michael Darienzo
Strategy Lead: Jaylin Pascal


	










Brand identity design for the Robot Co.
I lead the development and execution of the graphic identity for Robot, an advertising consultancy within the SpringHill Company, where I came up with a full design system and solidified the logo design.

Our team was inspired by the excitement of the early tech stylings of Susan Kare, Paul Rand, Apple Macintosh and MS-DOS.








	


	LOGOS

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2dcc484e6b70b7c16acdef8916ea8682adaf18da08042a2108df74f963829d6c/logos.gif" data-mid="192159876" border="0"  src="https://freight.cargo.site/w/1000/i/2dcc484e6b70b7c16acdef8916ea8682adaf18da08042a2108df74f963829d6c/logos.gif" /&#62;




	PRIMARY LOGO
 
The primary logo references the limitations of early digital technology through letters up in the style of low resolution bitmaps. The italicizing, not used in early tech, nods to the future through forward motion.
	SECONDARY LOGO

The secondary logo references early internet graphics, 8 bit nostalgia and telecommunication logos as a nod to how Robot delivers ideas.



	GRID SYSTEM
	Taking the pixel as a starting point for an image, we built a flexible system that allows for all typography and imagery to be formatted cohesively and continue to pay homage to our concept.

&#60;img width="1600" height="900" width_o="1600" height_o="900" data-src="https://freight.cargo.site/t/original/i/bd6c4d72eb058fae74645a7c9ce28ac9319cbff4b141a6f409a7fb3cab4f9c4b/image1.gif" data-mid="192495051" border="0"  src="https://freight.cargo.site/w/1000/i/bd6c4d72eb058fae74645a7c9ce28ac9319cbff4b141a6f409a7fb3cab4f9c4b/image1.gif" /&#62;DECK DESIGN
	The grid system allows immense variety despite seemingly being constrictive. The flexibility creates cohesive unity amongst oddly shaped elements.&#60;img width="1440" height="810" width_o="1440" height_o="810" data-src="https://freight.cargo.site/t/original/i/5d3b6a65414dd187bafb2dae1fe987264feb14b8e1c457e28ae4bdc385b1565d/image1.gif" data-mid="193171541" border="0"  src="https://freight.cargo.site/w/1000/i/5d3b6a65414dd187bafb2dae1fe987264feb14b8e1c457e28ae4bdc385b1565d/image1.gif" /&#62;
EMOJIS :-)

&#60;img width="2008" height="1030" width_o="2008" height_o="1030" data-src="https://freight.cargo.site/t/original/i/0a2778b6cf303169adfce119df4efcf99d5c938554e7595d47ca3c77a7ee78af/Screen-Shot-2023-08-28-at-5.06.15-PM.png" data-mid="192507482" border="0"  src="https://freight.cargo.site/w/1000/i/0a2778b6cf303169adfce119df4efcf99d5c938554e7595d47ca3c77a7ee78af/Screen-Shot-2023-08-28-at-5.06.15-PM.png" /&#62;

MERCH
&#60;img width="2206" height="1227" width_o="2206" height_o="1227" data-src="https://freight.cargo.site/t/original/i/65d60b347a6552a9c9d62511e96bbbb5d1cf9228fdf75c87be9fd8ee9c4617c9/Screen-Shot-2023-10-02-at-5.25.14-PM.jpg" data-mid="192508913" border="0"  src="https://freight.cargo.site/w/1000/i/65d60b347a6552a9c9d62511e96bbbb5d1cf9228fdf75c87be9fd8ee9c4617c9/Screen-Shot-2023-10-02-at-5.25.14-PM.jpg" /&#62;



	WEBSITE- LANDING PAGE
	


&#60;img width="960" height="618" width_o="960" height_o="618" data-src="https://freight.cargo.site/t/original/i/b6312db07bdba4261c2406c20667e9944bc5d246dba889a49765b590a553a251/ezgif.com-resize.gif" data-mid="193171375" border="0"  src="https://freight.cargo.site/w/960/i/b6312db07bdba4261c2406c20667e9944bc5d246dba889a49765b590a553a251/ezgif.com-resize.gif" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Life is Not a Spectator Sport SS22'</title>
				
		<link>https://valentina-vergara.com/Life-is-Not-a-Spectator-Sport-SS22</link>

		<pubDate>Tue, 11 Apr 2023 00:31:32 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/Life-is-Not-a-Spectator-Sport-SS22</guid>

		<description>
	LIFE IS NOT A SPECTATOR SPORT
	Art Direction
	2022

	Art Direction by Valentina Vergara, Sara ParkCopy by Niall Power, Carissa RomainShot by Parker WoodsDirector, Jide OsifesoDirector of Photography, Htat HtutStyling by Diane Garcia
	In any field of play, be it life or sport, there’s a literal line. A threshold that takes you from a life in waiting to a life in progress—from observer to performer. Bystander to activist. Spectator to eligible receiver. 

The concept behind this campaign explores different stories of those who choose to cross that line and never live a life of normalcy. We created different narratives—sometimes abstract and sometimes more conventional all conveing Reebok’s tagline of Life is Not a Spectator Sport.




	

	&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;














	
&#60;img width="600" height="335" width_o="600" height_o="335" data-src="https://freight.cargo.site/t/original/i/8a5047285d52b8d963a3b6cd1c8dc1839571d2770f9c6ccc99d34e0f2b75cbf2/AI-2gif.gif" data-mid="174880950" border="0"  src="https://freight.cargo.site/w/600/i/8a5047285d52b8d963a3b6cd1c8dc1839571d2770f9c6ccc99d34e0f2b75cbf2/AI-2gif.gif" /&#62;
&#60;img width="600" height="335" width_o="600" height_o="335" data-src="https://freight.cargo.site/t/original/i/f123dc88b96bde32ddb81a56b64d8fe51d4f61f3d54af60394092ff820a0449f/Ghetts.gif" data-mid="174880949" border="0"  src="https://freight.cargo.site/w/600/i/f123dc88b96bde32ddb81a56b64d8fe51d4f61f3d54af60394092ff820a0449f/Ghetts.gif" /&#62;
&#60;img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/4fd3ccab2fbd34d66d78729341d729fa519b9f9e5cdef458e70d52915fdf5c5e/Arca.gif" data-mid="174880943" border="0"  src="https://freight.cargo.site/w/600/i/4fd3ccab2fbd34d66d78729341d729fa519b9f9e5cdef458e70d52915fdf5c5e/Arca.gif" /&#62;
&#60;img width="600" height="335" width_o="600" height_o="335" data-src="https://freight.cargo.site/t/original/i/85aafccfde374f3fd2fb94c439f06063bc2148b52496a5e4535bc67e6a2263b9/Tems.gif" data-mid="174880945" border="0"  src="https://freight.cargo.site/w/600/i/85aafccfde374f3fd2fb94c439f06063bc2148b52496a5e4535bc67e6a2263b9/Tems.gif" /&#62;
&#60;img width="600" height="335" width_o="600" height_o="335" data-src="https://freight.cargo.site/t/original/i/fcebcf45ca4dfcc610b822e167f0c550c18377fb492d3e937e08bf070bc66be5/Lolo.gif" data-mid="174880944" border="0"  src="https://freight.cargo.site/w/600/i/fcebcf45ca4dfcc610b822e167f0c550c18377fb492d3e937e08bf070bc66be5/Lolo.gif" /&#62;
&#60;img width="600" height="335" width_o="600" height_o="335" data-src="https://freight.cargo.site/t/original/i/074dd05b571d16c4704796feddd7d0bc163900633f63fde37628b2b05d1507b7/Brent.gif" data-mid="174880942" border="0"  src="https://freight.cargo.site/w/600/i/074dd05b571d16c4704796feddd7d0bc163900633f63fde37628b2b05d1507b7/Brent.gif" /&#62;






&#60;img width="1920" height="1510" width_o="1920" height_o="1510" data-src="https://freight.cargo.site/t/original/i/4c19d86f46b986029d18065e726fe3c01bd4efe3a7b019a867174a6c351738a6/Lolo-FullBody-2.jpg" data-mid="174880936" border="0"  src="https://freight.cargo.site/w/1000/i/4c19d86f46b986029d18065e726fe3c01bd4efe3a7b019a867174a6c351738a6/Lolo-FullBody-2.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/89ad39233a11d85216337143b62457e690b33a5210c7e6213633149d83609c4d/Artboard-1.png" data-mid="174880961" border="0"  src="https://freight.cargo.site/w/1000/i/89ad39233a11d85216337143b62457e690b33a5210c7e6213633149d83609c4d/Artboard-1.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a0a84464d9616aa9b2ae53417a2f29734bdf61af65b7a75d89202aa6b73b0ce5/Artboard-4.png" data-mid="174880964" border="0"  src="https://freight.cargo.site/w/1000/i/a0a84464d9616aa9b2ae53417a2f29734bdf61af65b7a75d89202aa6b73b0ce5/Artboard-4.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9289f4bda991416066bc06c5f21e5325ef5aa08bdb7859a601de0a8bd2bb0aec/Artboard-3.png" data-mid="174880963" border="0"  src="https://freight.cargo.site/w/1000/i/9289f4bda991416066bc06c5f21e5325ef5aa08bdb7859a601de0a8bd2bb0aec/Artboard-3.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/55581ad3770b9fa1a0f9f8260b55799b7d4c2f28720fe15582a35386e7132902/Artboard-8.png" data-mid="174880968" border="0"  src="https://freight.cargo.site/w/1000/i/55581ad3770b9fa1a0f9f8260b55799b7d4c2f28720fe15582a35386e7132902/Artboard-8.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/778228ba62017a392f07e4227229e83aff21807f880de96c514fe292a96fe3c7/Artboard-7.png" data-mid="174880967" border="0"  src="https://freight.cargo.site/w/1000/i/778228ba62017a392f07e4227229e83aff21807f880de96c514fe292a96fe3c7/Artboard-7.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/17f4c68009dc5b8d503e896bb1c1801f4899bb2dfa8d3b6374432f4900eddbe0/Artboard-5.png" data-mid="174880965" border="0"  src="https://freight.cargo.site/w/1000/i/17f4c68009dc5b8d503e896bb1c1801f4899bb2dfa8d3b6374432f4900eddbe0/Artboard-5.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bf41bcf775bd31c5dd1560555a6bf2625b551be8797bf5f72e5a9b03ecdc0ac2/Artboard-6.png" data-mid="174880966" border="0"  src="https://freight.cargo.site/w/1000/i/bf41bcf775bd31c5dd1560555a6bf2625b551be8797bf5f72e5a9b03ecdc0ac2/Artboard-6.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/81343ce6e9e1a2a12847e4bfb4afa86cf08ee1238137bbceca1a6b59185e061f/Artboard-2.png" data-mid="174880969" border="0"  src="https://freight.cargo.site/w/1000/i/81343ce6e9e1a2a12847e4bfb4afa86cf08ee1238137bbceca1a6b59185e061f/Artboard-2.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Wild Dreams</title>
				
		<link>https://valentina-vergara.com/Wild-Dreams-1</link>

		<pubDate>Tue, 11 Apr 2023 01:45:04 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/Wild-Dreams-1</guid>

		<description>
	WILD DREAMS
	Creative Direction, Graphic Design
	2023

	Creative Team: Valentina Vergara, Demetri Pascoe, Ram Rey Duran, Michael Vo, Lead: Chris James
Animation Partner: Golden Wolf

	Fortnite has become a destination for musical artist to perform music for fans all over the world. Our team was tasked to generate excitement for The Kid Laroi’s one of a kind immersive concert experience. This was the first time Fortnite would premiere new music in game,&#38;nbsp; so we knew we had to make a big impact.
The narrative behind The Kid Laroi’s outfits and concert experience was highlighting a duality that can be found in his latest album. Naturally, we built our design and visual language around the two outfits, and created two different worlds as the Laroi’s battled head to head.
The execution ended up being a teaser video where each of the Larois was trying to recruit viewers on to their side.


	


	
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;





	SEEDING KITS
To continue the narrative of The Kid Laroi “recruiting” fans to join either of his sides we also sent different streamers and influencers one of a kind seeding kits which featured secret blacklight messaging (a black light flashlight), a CD with the hero teaser, a portable CD player, one of a kind t-shirts, sunglasses and a secret poster encased inside the CD cover.
	Graphic Design


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5fbbfae6b9fee7cf6ffcfc8dc03dad9ddc9494e1313afa8de663a86bd48c2679/ezgif.com-optimize-5.gif" data-mid="176192098" border="0"  src="https://freight.cargo.site/w/1000/i/5fbbfae6b9fee7cf6ffcfc8dc03dad9ddc9494e1313afa8de663a86bd48c2679/ezgif.com-optimize-5.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ad0ca0a80707e51f5efe9109e3ed515195e050271b1a097687bce304d16af71b/cd-detailks.png" data-mid="176190843" border="0"  src="https://freight.cargo.site/w/1000/i/ad0ca0a80707e51f5efe9109e3ed515195e050271b1a097687bce304d16af71b/cd-detailks.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5d69373c03d0494de7a8125403bfea7adff07251c5492a5c7f15121a7ef17329/cd-detailks-2.png" data-mid="176190823" border="0"  src="https://freight.cargo.site/w/1000/i/5d69373c03d0494de7a8125403bfea7adff07251c5492a5c7f15121a7ef17329/cd-detailks-2.png" /&#62;


SURROUND SOUND
	We also partnered with Kenny Beats and had him &#38;amp; Vince Staples play through the experience together live and remix a new Kid Laroi track. Below is the live twitch stream.
	

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;</description>
		
	</item>
		
		
	<item>
		<title>Mega</title>
				
		<link>https://valentina-vergara.com/Mega</link>

		<pubDate>Wed, 02 Mar 2022 17:31:19 +0000</pubDate>

		<dc:creator>Valentina Vergara</dc:creator>

		<guid isPermaLink="true">https://valentina-vergara.com/Mega</guid>

		<description>
	MEGA
	Creative Direction
	2023

	Creative Team: Valentina Vergara,&#38;nbsp; Demetri Pascoe, Ram Rey Duran, Lead: Chris James
Animation Partner: Golden Wolf

	Late last year, Fortnite tasked my team with a mission to make the Chapter 4 Season 2 launch unlike any past season launch. Having had immense success with their anime collabs, Fortnite chose a fast-paced, hypercolor, Neo-Tokyo-inspired theme for the newest season. Fitting to this theme, our team decided to create a hyper anime intro to excite the public.

Since every anime intro has to have an iconic track, we tapped Japanese label 88Rising and their band ATARASHII GAKKO! to use the song WOO! GO! in the background. 

We also  took the new characters and transformed them into gifs inspired by classic, often over exaggerated, anime tropes. Then we dropped them on Discord, Twitter &#38;amp; Twitch so fans could have new reaction gifs at their disposal.






	


	
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;




GIFS

&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/b0d3203abb2b0e394508310a5e2b7c5cd738d74c24fdacef94495259875cbfd7/image1.gif" data-mid="174883689" border="0"  src="https://freight.cargo.site/w/480/i/b0d3203abb2b0e394508310a5e2b7c5cd738d74c24fdacef94495259875cbfd7/image1.gif" /&#62;
&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/be4c4b429bd4999170368babe640573c41f6aa397fa0e71a9bd97ae237455ef2/image7.gif" data-mid="174883700" border="0"  src="https://freight.cargo.site/w/480/i/be4c4b429bd4999170368babe640573c41f6aa397fa0e71a9bd97ae237455ef2/image7.gif" /&#62;
&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/1740d15429044db6c4feb6ae1eda8a97fa0778ece2d1edee230cbb5819bc03cd/image9.gif" data-mid="174883705" border="0"  src="https://freight.cargo.site/w/480/i/1740d15429044db6c4feb6ae1eda8a97fa0778ece2d1edee230cbb5819bc03cd/image9.gif" /&#62;
&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/9021da3d352d4a5b692158d8b22a3ad3ee48bad75b43b4565609406eb77fa128/image5.gif" data-mid="174883696" border="0"  src="https://freight.cargo.site/w/480/i/9021da3d352d4a5b692158d8b22a3ad3ee48bad75b43b4565609406eb77fa128/image5.gif" /&#62;
&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/de2532dd9203aff4cddee47330793113867daad3a4e12c1dcb6135d204be294b/image3.gif" data-mid="174883692" border="0"  src="https://freight.cargo.site/w/480/i/de2532dd9203aff4cddee47330793113867daad3a4e12c1dcb6135d204be294b/image3.gif" /&#62;
&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/1df21ab46f45a9bd377774e6ea92155613c3f20c5d6e2221c66de29965ad4f79/image4.gif" data-mid="174883694" border="0"  src="https://freight.cargo.site/w/480/i/1df21ab46f45a9bd377774e6ea92155613c3f20c5d6e2221c66de29965ad4f79/image4.gif" /&#62;
&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/12ad22320de0d9fe3613dfcf6a8569a9bfe04d406a2de68aaa245c78d3d7060f/image6.gif" data-mid="174883698" border="0"  src="https://freight.cargo.site/w/480/i/12ad22320de0d9fe3613dfcf6a8569a9bfe04d406a2de68aaa245c78d3d7060f/image6.gif" /&#62;
&#60;img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/dd550f4054f0343deec1ca11734e56d003ae3141e3c762915f5aa31eb245aae1/image2.gif" data-mid="174883690" border="0"  src="https://freight.cargo.site/w/480/i/dd550f4054f0343deec1ca11734e56d003ae3141e3c762915f5aa31eb245aae1/image2.gif" /&#62;
</description>
		
	</item>
		
	</channel>
</rss>